Brave Soles' Media and PR Asset Creation

Our goal is to create media for PR and social marketing. We want to create content that can be used across Pinterest, Instagram and TIkTok that is engaging and built off of our brand story. We want to work with a single student looking to gain experience in working with a marketing and editorial calendar.

Indigenous Business - Consulting, training, workshops & mentorship

Takoda Consulting is an Indigenous female-owned consultancy that focuses on working with male-dominated industries on how to better recruit, retain and support women. I am grateful to have a dual MBA Cornell & Queens - Graduating in 2023 and officially launched Takoda Consulting in the fall of 2023. While we're thrilled with the influx of opportunities, we're facing challenges in critical areas where additional support could be invaluable:1. Leveraging AI: Exploring AI applications for both Takoda Consulting and our clientele to optimize operations and outcomes.2. Streamlining Inquiry Management: Developing a structured system to manage inquiries from various channels effectively, including our website, email, and personal networks.3. Enhancing Scheduling Efficiency: Improving our scheduling system to ensure seamless client communication and appointment booking processes. Recently paid for Motion APP and need help and accountability to get going.4. Research on First Nations across Canada: Understanding what resource extraction and development projects impact the nations in their regions. Gain clarity on the structure of the Nation and its operations as well as demographics and historical challenges.5 .Create and build a simple structure for financial business tracking. Annual calendar and steps to ensure nothing is missed due to overwhelm by other tasks. We're eager to collaborate with students to gain fresh perspectives and support in:- Reviewing and refining our company vision and promotion strategies.- Simplifying intake management processes and harnessing innovative ideas.- Engaging in market analysis to identify niche opportunities and competitor landscapes.-Building out our mentorship program and launching the initial pilot program.We'll align tasks with students' passions and strengths upon finding suitable matches to maximize their impact and satisfaction within our collaborative environment.

Brand Identity and Graphic Design

Our company is looking to solidify our identity and revamp the logo that we currently have. We are looking to better connect with our audience by standing out and being memorable while also being able to use the designs the students offer in a corporate setting.We are looking for real designs that we could use in our branding as well as general branding knowledge. The right candidate would work to create consistent promotional branding and come up with possible new names for the company.This will involve several different steps for the students, including:Researching the brand identity.Logo and name proposals that reflect who we areWork to create a branding guide for us to referenceHelp create prototypes using software tools that can be implemented in our marketingResearch into the competitors to see what they are doing.Creating custom branding sheets with colours and logos.

Marketing and Sales Plan for SAAS-Based Software

The main goal for the project is to create a comprehensive marketing and sales plan for Calibre Consulting Corp's SAAS-based software in order to build brand awareness and attract clients. This will involve several different steps for the team, including:- Conducting market research to identify target audience and competitors- Developing a marketing strategy to reach the target audience- Creating a sales plan to attract clients and generate revenue- Implementing branding initiatives to build brand awareness- Analyzing the effectiveness of the plan and making adjustments as needed