Market Expansion Research

VESTA Social Innovation Technologies is a social enterprise working at the intersection of gender-based violence, technology and access to justice. We’re on a mission to eradicate rape culture by empowering survivors. In 2021, we launched VESTA Community; ­­a trusted online hub that provides a safe digital space for survivors who want to seek support, record, or report their experience. In 2022, we launched VESTA Campus. We're currently available in Ontario, Canada, with police, community and university partner. We want to expand and we require some assistance is assessing our customer and completive landscape. We want to learn more about customer’s behaviours and expectations. We have some ideas of where we would like to go and the barriers to adoption. To consider: What partnerships could help increase our credibility in the space? What market segments should we be targeting?

Website development

VESTA Social Innovation Technologies is a social enterprise working at the intersection of gender-based violence, technology, and access to justice. We’re on a mission to eradicate rape culture by empowering survivors. In 2021, we launched VESTA Community; ­­a trusted online hub that provides a safe digital space for survivors who want to seek support, record, or report their experience. In 2022, we launched VESTA Campus. For this project we are looking to update our website. We currently have a WordPress website and want to update it and perhaps move to a Squarespace hosted site. Our goal is to create a visually pleasing and easy to navigate website with blog capability that is easy to maintain.

Digital Marketing

VESTA Social Innovation Technologies is a social enterprise working at the intersection of gender-based violence, technology, and access to justice. We’re on a mission to eradicate rape culture by empowering survivors. In 2021, we launched VESTA Community; ­­a trusted online hub that provides a safe digital space for survivors who want to seek support, record, or report their experience. In 2022, we launched VESTA Campus. We're currently available in Ontario, Canada, with police, community, and university partner. Early indicators point to their being a significant benefit to those who have experienced sexual violence and we need assistance in increasing awareness of our app and our mission.

Connecting to the UN SDGs

VESTA Social Innovation Technologies is a social enterprise working at the intersection of gender-based violence, technology and access to justice. VESTA is on a mission to end rape culture. We are harnessing the power of community and technology to lower the barriers to reporting, and to increasing and equalizing access to resources. Our vision is that by ensuring individuals have agency, choice and equal treatment under the law, systemic change can and will occur. We have a theory of change that hypothesizes low reporting rates in sexual violence cases is a complex and multifactorial problem. Low rating rates block effective collection of data, encourages individuals to remain silent and limits innovation, funding, and services to support survivors. We align with UN SDGs 3, 5, 11 and 16 but we require assistance to help us effectively communicate that to our stakeholders.