Market Research NAM - Mobile apps development

We want to better understand our target market and audience as well as the overall market so we can uniquely position ourselves within our industry, specially in North America. Our company provides cutting edge mobile technologies to companies and corporations by bespoke development of mobile apps.The research will include:Target market researchIndustry size and market potentialCompetitive landscapeStrategic positioning of our brand

Virtual Internship Opportunity: Computer Science / Mobile development

Our organization is able to offer a virtual internship opportunity for (1 | 2 | 3) computer science students or teams.The primary focus for the student will be mobile app development: Mobile Application Development - Selecting the best technologies for creating the application or feature (i.e. a real-time chat function; turn-by-turn navigation); creating a fully-functioning application. Including technologies such as like Native iOS (Swift), Native Android (Kotlin), Flutter, Ionic or PWA.Website Development - Conducting a needs analysis to determine which platform is most suitable for our website; creating a design proposal including mock-ups, budget, and timeline; building a fully-functioning website for our organization.Application Programming Interfaces - Redesigning an existing API to simplify it; changing API technologies; designing a new API; creating or updating public-facing documentation.Automated testing - Using automation tools (Selenium, Appium) to enhance or create test tools for testing both Mobile apps and web apps.Our goal at the end of this experience is: Website Development - For the student(s) to complete a fully functioning website.Application Development - For the student(s) to create a fully functioning application.Application Programming Interfaces - For the student(s) to help us redesign an interface or hep us implement a new API.Automated testing - For the student(s) to help us to enhance or create test tools for testing both Mobile apps and web apps.Other duties the student may complete could include: Software vendor research and evaluationUsing technologies such as natural language communication, NFC or Bluetooth.Assisting with other process improvement projectsUnit and integration testingWe will plan to communicate with our virtual intern using these communication tools: Riipen messagingEmailHangoutsStudent's primary contact: Nerea Sánchez, CEOSecondary contact: Raúl Fernández, CTO

Training Module Development - Mobile technologies

We want to be known as an organization that values the development of our people and also that shares knowledge with the network. To assist us in this goal, we would like to collaborate with students to design trainings. The high-level training design should be based on our provided objectives and include templates, processes, strategy, and implementation guidelines. We have an idea of areas where training could be implemented, but we would also appreciate insight on recommended training and development areas. Areas of particular interest to us include:New employee trainingNew product trainingSecurity procedure trainingDiversity trainingOnline training about general benefits of use of mobile technologies Demo sessions or webinars about our productsHowever, we are open to the preference of the group about the aboves or new subjects.

Digital Marketing Strategy - NAM - Mobile apps

We want students to help us develop a digital marketing strategy to grow and engage our target market. We’d like to know how we can maximize different channels and what will work best for us.The main questions we’d like students to help us answer are the following:How should we promote our company?What social media channels should we utilize?What budget is appropriate for advertising?What messaging should we use?