SEO and Social Media Strategy Manager
Our team is looking for a social media marketing wizard who can help us drive more traffic and improve our SEO positioning. The primary project requirements include: Keyword analysis to determine relevant search terms to our organization A strategy document to outline: Search Engine Optimisation (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords Social media requirements to increase engagement of followers/likes and share Content Calendar Execution: Timely deployment of all our social media content to drive maximum traffic to our site Creating engaging content for prominent media websites Working with tools and programs such as Canva, Shopify, Snapseed and Square. We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to achieve: "Being the top-ranked result for the keywords 'Handmade Jewelry Vancouver & Canadian Jewelry Brand'" Increase brand awareness across Canada This is a great project for students to prove their digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.
Animated videos for social media marketing
Positions available: one student Opportunity: Storyboard and animate two or more short (1-2 minute) videos to market an online course through social media. Use videoediting software to bring together music, animation, text, and b-roll. Goals: Create compelling, on-brand, dynamic videos with high production quality. Timeline: to be completed by end of August 2021.
Short (1-2 minute) videos for marketing online training
Positions available: one student At the end of May 2021, I'm leading two separate webinars, one for a professional association with a national scope, and the second for the Congress of the Humanities and Social Sciences. I am hoping to work with a student who can work with my existing brand's colour scheme and assets to develop a short promotional video for each of these events. I'll write the script, but we can co-develop the storyboard, and I would seek the student's recommendation for style, music, visuals and animations. If there is time, they could also revise a third video--this one to promote a conference panel that I'll be leading in mid-June.
Short (1-2 minute) videos for marketing online training
Positions available: one student I'm looking to hire one student for 80 hours of work to be completed in May 2021. Should we be happy to work together, I'd be open to adding more 80-hour projects in June, July, and August 2021. At the end of May 2021, I'm leading two separate webinars, one for a professional association with a national scope, and the second for the Congress of the Humanities and Social Sciences. I am hoping to work with a student who can work with my existing brand's colour scheme and assets to develop a short promotional video for each of these events. I'll write the script, but we can co-develop the storyboard, and I would seek the student's recommendation for style, music, visuals and animations. If there is time, they could also revise a third video--this one to promote a conference panel that I'll be leading in mid-June. Writing Short is Hard is a woman-owned small business. I especially welcome applications from students who belong to equity-deserving groups, including students of colour, students with (dis)abilities, and LGBTQ+ students.
Spriggli - Marketing & Media - Venture for Canada Intrapreneurship Project
PROJECT DESCRIPTION: Spriggli helps to build meaningful community engagement through our online booking system connecting event organizers, venues, and service providers in the community. Spriggli also allows for guests to RSVP or for tickets to be sold. The entire system allows for each user to define their terms, conditions, cancellations policies, list their availability, and accept bookings with guaranteed payment for the services to be provided, as Spriggli collects payment up front on behalf of the parties – acting as the agent of trust between them. Listing with and using Spriggli is free, we collect a 5% service fee from users only when a fee-for-service booking is made. So that means all free and volunteer services, events and venues listings can use the listing and booking system for free. Launching this August after three years of conceptual and online development, Spriggli will start by building a small and robust base of users, then focus on an organic growth strategy that will keep meaningful connections, community resilience and growth at its heart. HOW MANY STUDENT INTRAPRENEURS WILL THIS PROJECT ACCOMMODATE up to 5 students TIME COMMITMENT PER STUDENT: 70 hours KEY PROJECT ACTIVITIES: In this internship, I am looking for a flexible team to set Spriggli up with design ideas (including UIX), implementation, user training documentation and marketing strategies as we get the beta version fully tested and proven operational. These work areas are flexible and will be discussed and tailored in support of student strengths and capabilities. 1. Marketing – developing a marketing strategy to grow Spriggli from a core group of users to a solid base of early adopters. 2. Media – video content – editing and production. There will be at least one video project, if and as the team has the capability. Opportunity for more based on the teams. Creation of social media strategy and content. 3. Design ideas – based on the teams’ abilities, this will be around Spriggli design/layout and UIX planning for future reference and planning purposes and Spriggli progresses. This section will include documenting their experiences on boarding with Spriggli, errors, confusions, strong points, design, layout, UIX ideas they have had. This can be based on their own personal experience and ideas from use of the internet and beyond and can grow to expand based on their experience/training. ROLES/RESPONSIBILITIES: Timelines and specific deliverables will be determined by the team within the scope of the project areas outlined above. Each task area will be defined in more detail with the team and coached for successful interactions, meeting processes, action logs, and accountability. Each of these areas will require the students unique approaches and insights, with a project lead/co lead to be assigned to each task area based on team capabilities and experience. Each team member will have a chance to lead a project area. Mentorship will be provided along the way with both group learning opportunities and one on one feedback. Students will use a variety of collaborative tools to help them with team time, and in support of individual and group work PROJECT MENTOR NAME: Trish Moroto - Founder
Product and Marketing Strategies For Next Generation Mobile Applications
PROJECT DESCRIPTION: Successful candidates will help test our iOS mobile application and related training materials and provide feedback on their user experience. The project will require the students to conduct market research and provide product recommendations to support the next generation of diverse users. We are also looking for feedback and innovative ideas on marketing our products on platforms like TikTok, Discord and Instagram. FloVerse has over two years' experience working with, and mentoring various student interns and we collaborate globally with various industry professionals and artists/musicians. Our project approach, feedback and key deliverables leverage industry best practices in various fields including Project Management, Business Analysis, System/Application and Product Design. KEY PROJECT ACTIVITIES: Market Research Product Testing & Feedback Social Media Marketing & Brand Strategy **IMPORTANT** for more details please see the attached pdf file - "FloVerse Project Objectives & Deliverables" IDEAL ROLES: We are looking for tech savvy students, some background in music or multimedia applications is preferred but not an absolute requirement. Our project requires the student to have one main iOS device (e.g., iPhone or iPad with iOS 14.3 or higher), and a secondary device to connect the app to, and conduct video recordings - e.g., iPad, Mac, or PC. Other nice to have skills/knowledge - Social media marketing (eg. Tik Tok, Instagram, Discord), Market research & analysis, Electronic music production, DAWs (Digital Audio Workstation) or music Apps, video & photo editing. FINAL PROJECT DELIVERABLES: **IMPORTANT** for more details please see the attached pdf file - "FloVerse Project Objectives & Deliverables" Product Feedback Report Market Research Report Marketing & Brand Strategy Report
Bucket List Vacations - Research + Social Media Content Creation
PROJECT DESCRIPTION: The project will be based around researching creating ideas for bucket list trips. The students will research the most popular destinations and items on peoples bucket list and will create content for these trips that can be used across multiple platforms. KEY PROJECT ACTIVITIES: · Will research the most popular bucket list trip items. · Will put together an approximate budget for each trip. · Will write out a short summary of the trip details. · Will provide examples of pictures that can be used for the bucket list trip posts. The pictures can be selected from a list of pictures provided by Bucket List Vacations. FINAL DELIVERABLES · Power Point Presentation of 100 bucket list trip destinations with a short description of the trip, budget, and possible pictures for each PROJECT DETAILS: · Project will be provided in English · The project can start at the earliest cohort available · The project will require a commitment of 70 hours per student for 5 students
Video Production
Positions available: 4 individual students Our organization needs some video production and editing help! We are looking for someone with video production experience who can help with original content creation for the purposes of promotion and exemplifying our youth programs, as well as post-production on films created by other participants in our programs. This would include collaboration with in-house project managers and post-production managers, and making the best short films possible with the available materials and time limitations. We believe this project will require: Creativity and ability to think outside of the box Critical thinking and understanding of how to create strong, creative short films Understanding our production workflow and the requirements of individual projects Understanding our video style, in terms of youth-made/program projects, promotional videos, and professional products Experience with Adobe Premiere Pro and After Effects Strong self-starting and teamwork skills Reliable communications and ability to meet deadlines We hope to work with up to 4 project interns, for 10-15 hours per week for a total of 80 hours.
Video Production
Positions available: 2 individual students Our organization needs some video production and editing help! We are looking for someone with video production experience who can help with original content creation for the purposes of promotion and exemplifying our youth programs, as well as post-production on films created by other participants in our programs. This would include collaboration with in-house project managers and post-production managers, and making the best short films possible with the available materials and time limitations. We hope to work with up to 2 project interns, for 10-15 hours per week for a total of 80 hours.