SEO and Social Media Strategy Manager

Our team is looking for a social media marketing wizard who can help us drive more traffic and improve our SEO positioning. The primary project requirements include: Keyword analysis to determine relevant search terms to our organization A strategy document to outline: Search Engine Optimisation (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords Social media requirements to increase engagement of followers/likes and share Content Calendar Execution: Timely deployment of all our social media content to drive maximum traffic to our site Creating engaging content for prominent media websites Working with tools and programs such as Canva, Shopify, Snapseed and Square. We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to achieve: "Being the top-ranked result for the keywords 'Handmade Jewelry Vancouver & Canadian Jewelry Brand'" Increase brand awareness across Canada This is a great project for students to prove their digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.

Animated videos for social media marketing

Positions available: one student Opportunity: Storyboard and animate two or more short (1-2 minute) videos to market an online course through social media. Use videoediting software to bring together music, animation, text, and b-roll. Goals: Create compelling, on-brand, dynamic videos with high production quality. Timeline: to be completed by end of August 2021.

Short (1-2 minute) videos for marketing online training

Positions available: one student At the end of May 2021, I'm leading two separate webinars, one for a professional association with a national scope, and the second for the Congress of the Humanities and Social Sciences. I am hoping to work with a student who can work with my existing brand's colour scheme and assets to develop a short promotional video for each of these events. I'll write the script, but we can co-develop the storyboard, and I would seek the student's recommendation for style, music, visuals and animations. If there is time, they could also revise a third video--this one to promote a conference panel that I'll be leading in mid-June.

Short (1-2 minute) videos for marketing online training

Positions available: one student I'm looking to hire one student for 80 hours of work to be completed in May 2021. Should we be happy to work together, I'd be open to adding more 80-hour projects in June, July, and August 2021. At the end of May 2021, I'm leading two separate webinars, one for a professional association with a national scope, and the second for the Congress of the Humanities and Social Sciences. I am hoping to work with a student who can work with my existing brand's colour scheme and assets to develop a short promotional video for each of these events. I'll write the script, but we can co-develop the storyboard, and I would seek the student's recommendation for style, music, visuals and animations. If there is time, they could also revise a third video--this one to promote a conference panel that I'll be leading in mid-June. Writing Short is Hard is a woman-owned small business. I especially welcome applications from students who belong to equity-deserving groups, including students of colour, students with (dis)abilities, and LGBTQ+ students.