Market Research
College Brew is a electronic newsletter and blogging site dedicated to improving the lives of college students globally. We wish to share our knowledge, expertise, and knowhow in navigating the tumultuous journey of entering adulthood. The main goal for this project is to conduct market research to enable our systems and user acquisition funnel to better foster connections and increase our connections to users. More specifically, teams working in this project will be responsible for helping develop systems while also conducting first-hand market research on social media accounts, platforms, other digital newsletters, and researching customer segments, trends, and notable industry data in regards to our broader target userbase (college students). As students yourselves, this is a perfect avenue for you to showcase your knowledge in the niches that you are passionate about!