Social Media Strategic Engagement

The goal of this project is to increase brand exposure and visibility for Brazily Fitness Inc. on social media platforms such as TikTok, Instagram, Facebook, and LinkedIn. Additionally, the project should aim to connect with potential collaborators such as influencers and other business owners. This will involve several different steps for the students, including: - Researching the target audience of fitness instructors, gym owners/managers, and studio owners/managers. - Creating a social media strategy to increase brand exposure and visibility on the various social media platforms. - Identifying potential influencers and other business owners to collaborate with. - Developing content and campaigns to engage the target audience. - Tracking and analyzing the success of the campaigns.