Startup Competitive Analysis

Our company design and release AI agent product. We want to better understand how our target audience perceives our brand and competitors. This will help us develop clarity on our competitive advantages and optimize our marketing strategy.We would like to collaborate with students to conduct a competitive analysis of our business.This will involve several different steps for the students, including:Familiarizing themselves with our company, products, and target market.Identifying current and potential future competitors.Creating a matrix identifying features that are similar and different between companies.Summarizing our competitive advantages and disadvantages relative to the competition identified.Recommending how our company can differentiate itself through products / services and messaging.

Startup Online website design

Our company design and release AI agent product. We hope to gain a renewed understanding of the features and design that our target market would expect in our website.We would like to collaborate with students to produce a design prototype informed by real customer input and feedback that we can bring to a developer for implementation.This will involve several different steps for the students, including:Conducting user interviews and research on our industry, our target market, and desired website features.Designing a wireframe prototype for our website and mapping out user interactions.Documenting the design process and any additional insights that emerge.Testing the prototype with customers and surveying for feedback.Refining design ideas with input from experts and customers.Prototyping multiple versions of a design that includes the desired website features.

Market Research for Startup

Our company serves small business owners and freelancers. We want to better understand our target market and the overall market, so we can uniquely position ourselves within our industry.We would like to collaborate with students to conduct market research.This will involve several different steps for the students, including:Familiarizing themselves with our company’s values, products and services.Researching our target market and market potential.Researching the industry and competitive landscape.Recommending strategies to improve our positioning, brand, products and services.Recommending strategies to differentiate ourselves from our competition.