Website Branding, Update and or Re-Development Part 3

We would like a deep investigation into our branding, our website needs and function, to develop a wire frame that meets our needs and expectations. Students should be prepared to: Do competitive market research Develop a graphic iconography and style the conveys our company's USP Determine best practices for hosting large quantities of video content Shape our brand identity, particularly the visual identity Graphics icons and symbols, having a sync in that graphical language Adapt available content for website and other uses description and incorporation of UI/UX best practices for design agencies Create a design proposal including wireframes or low-fidelity mockups for our company's review and outline for similar on other platforms