Gabriela Kurtz holds a PhD in Communication and Information from the Federal University of Rio Grande do Sul, Brazil, where her dissertation on gender violence in video games earned honors. She also holds a Master of Arts in Social Communications and a Bachelor’s in Advertising from the Pontifical Catholic University of Rio Grande do Sul, where she graduated with the highest GPA in her class. Gabriela currently teaches Digital Marketing Strategies in an MBA program and brings an empathetic, experiential learning approach to her students by leveraging innovative and active teaching methods.
With over 10 years of experience in traditional and digital marketing, Gabriela specializes in B2B and startups, having worked as a Marketing Manager and mentor in Brazil and Canada. She has nearly a decade of teaching experience at institutions such as Langara, the University of the Fraser Valley, Douglas College, and the Pontifical Catholic University of Rio Grande do Sul. Her research spans social media, video games, and esports, with multiple publications, including a chapter in the "Routledge Handbook of Esports (2024)." Gabriela was shortlisted for the Reimagine Education Awards (2019), known as the "Oscars of Education."

• 

  University Canada West

  Vancouver, British Columbia, Canada