Workflow Recommendations

Riipen is constantly striving to improve our platform, and we welcome feedback from all users. We have received feedback that the UI could be made more efficient by implementing a workflow into the project/course matchmaking process. We would like to have a design mock-up made that would demo how integrating a workflow into our platform would optimize user experiences.We believe this project will include:Reviewing our current website content and design.Interviewing our target customer for insights on their needs. (In this case, student and educator experiences.)Demonstrating a new workflow based on your insights and UX best practices.Your tasks:Create a mockup of a workflow in Drupal 8.Demo your suggestions to the Riipen team. This demo would be presented to our Product team so that they can consider your recommendations for future platform updates.

Clinical Trials Awareness Video

Student have the opportunity to create a short, compelling video to help raise clinical trials awareness in the community. You can include any of the following topics, or choose your own:Why clinical trials are important generally and how they move science/medicine forward (even if they're not successful)Potential benefits and risks of participating in a clinical trial. What are some of the potential risks and benefits and what protections are there for participants?The fundamentals - what is involved in participating in a clinical trial?The issue of (continued) informed consentTherapeutic misconception. Medical research is not the same as treatment and clinical care. Help clarify this important issue for potential clinical trial participants.

User Case Study Creation

Riipen is looking to have students interview up to 5 pre-identified customers, in order to put together content pieces describing those customers' experience with Riipen. Riipen will provide the customer contact information, and will obtain their consent to participate. Students will be responsible for:Interview schedulingDeveloping the list of questions, with input from RiipenConducting the interviews (virtually) with customersWriting the case study contentPresenting the case studies in a PDF document that uses Riipen brandingFollowing up with the customers to share the final case studies and thank them for their participationCustomers will include educators, employers and students.Case studies should be no longer than 1 page each.Our objective is to create content that highlights positive customer experiences with Riipen, which can be used for multiple purposes. A bonus would be for each case study to highlight slightly different aspects of the Riipen experience. Possible uses for the content:Shared with prospects in the sales processPublished to Riipen's blog (https://riipen.com/blog)Downloadable collateral for customers through our CRM platformIncluded in our newsletter in full or in part

Competitive Analysis

It’s important for us to have a better understanding of how our target audience perceives our brand and competitors. We want to develop clarity on our competitive advantages and optimize our marketing strategy. Given the complexity of Riipen's business model (three types of users: students, educators, employers), we suggest that this focus only on the educator experience.This project will include:An identification of our current competitorsAn identification of potential future competitors (eg. a large company in a similar industry who may enter the space)The creation of a matrix identifying features shared across the companies and those that are different.A summary of 2-4 paragraphs describing Riipen's competitive advantages and disadvantages relative to the competition identified. This could be done in the form of a SWOT analysis. We will give you access to organizational assets to support this project such as personnel, website analytics, sales and brand collateral, and more. We can suggest names of competitors to research, listed under 'Resources.'ObjectiveWe hope to gain a comprehensive understanding of the competitors in our space and how we can differentiate ourselves through our product/service offering, and our messaging.