Web site design for a start up event and rentals business

Designing a captivating and easy-to-use website with the following functionality. Below is a high-level outline of the project: 1. Features: product catalog, shopping cart, and order submission. 2. Website Design: User Experience (UX) Design: Ensure a responsive design for various devices. Shopping Cart Functionality: Allow users to easily add/remove items from their cart. 3. Order Processing:  Order Submission: Create a form for users to submit their orders. Validate user input to ensure accurate and complete orders. 4.Email Notifications: Set up an email notification system to send two emails: ·       Order Confirmation Email (Client): Thank the client for their order. Include a summary of the items ordered and the total amount. ·       Order Notification Email (Employee): Notify an employee about the new order. Include order details for fulfillment. 5. Marketing: Implement SEO strategies to enhance visibility on search engines.

Search engine optimization for ongoing website development

The goals are driving online visibility, improving search engine rankings, and optimizing website performance: increase Organic Traffic: The main objective is to drive more organic (non-paid) traffic to a website by optimizing its content, structure, and other elements to rank higher in search engine results pages (SERPs). Improve Search Engine Rankings: You will work to enhance our website's position in search engine rankings for specific keywords and phrases relevant to the business or content. Enhance User Experience: SEO is not just about pleasing search engines; it also involves creating a positive user experience. You will aim to make a website more user-friendly, ensuring visitors can easily find the information they seek. Keyword Research: Identify and target relevant keywords that potential visitors are likely to use when searching for products, services, or information related to the website's content. On-Page Optimization: Optimize individual pages on the website by improving elements such as meta tags, headers, images, and content to align with targeted keywords and improve search engine visibility. Off-Page Optimization: Build high-quality backlinks from reputable websites, social media platforms, and other online channels to enhance the website's authority and credibility in the eyes of search engines. Content Strategy: Develop and execute a content strategy that involves creating high-quality, relevant, and engaging content to attract and retain visitors. Content is a crucial factor in SEO success. Technical SEO: Address technical aspects of a website, such as site speed, mobile responsiveness, and crawlability, to ensure that search engines can easily index and understand the content.