SEO and Social Media Strategy

Our team is looking for a social media marketing wizard who can help us drive more traffic and improve our SEO positioning. The primary project requirements include: Search Engine Optimisation (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords Social media requirements to increase the number of followers/likes and share Develop, implement and manage our social media strategy Define most important social media KPIs Manage and oversee social media content Measure the success of every social media campaig Stay up to date with latest social media best practices and technologies Use social media marketing tools such as Buffer Attend educational conferences Work with copywriters and designers to ensure content is informative and appealing Collaborate with Marketing, Sales and Product Development teams Monitor SEO and user engagement and suggest content optimization We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to : Become the number digital platform for Black entrepreneurs This is a great project for students to prove their digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.