Digital Marketing Strategy

Closed
Tejo
Toronto, Ontario, Canada
General Manager
(4)
3
Project
Academic experience
60 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Digital marketing Social media marketing
Skills
target market digital marketing social media
Details

We want students to help us develop a digital marketing strategy to grow and engage our target market (Cosmetic companies). We’d like to know how we can maximize different channels and what will work best for us.

The main questions we’d like students to help us answer are the following:

  • How should we promote our company?
  • What social media channels should we utilize?
  • What budget is appropriate for advertising?
  • What messaging should we use?
  • What types of content should we use
  • what would a content calendar look like?
Deliverables
No deliverables exist for this project.
Mentorship

regular meetings.

About the company

Company
Toronto, Ontario, Canada
Technology, Cosmetics & beauty

Upload a picture. Know your skin. Buy your ideal cosmetics routine. From any device Tejo uses AI to determine which products will suit consumers best.