Foreign Market Promotional Material Development
Preferred learners
- Canada
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
DLA & Associates Inc. is an active player in international commerce in the agricultural space and food industry.
Together with our marketing team, we would like for you to design new promotional material for an international market where we are currently conducting business. The promotional materials will include the following items:
- Redesign the company logo to be used in all marketing materials targeting foreign markets
- Design a compelling business card for our employees to be shared electronically with potential clients overseas.
- Company presentation in PPT and PDF formats in English. This may involve several versions targeting specific markets (Asia, Middle East, Europe, South America)
- Product catalog in PDF formats in English. This may involve several versions targeting specific markets (Asia, Middle East, Europe, South America)
- 5 - 10 Flyers with product pictures and specifications for select products
Based on insights from our marketing team and your research, you will develop the above materials for our existing media (email and website communications channels) and make recommendations on alternative media to consider such as social media, etc.
This project will involve:
- Researching the foreign market where we have recently expanded
- Assessing our existing marketing communications and adjusting messaging on the promotional materials as per your research.
- Recommending supplementary marketing tactics to reinforce messaging on the marketing materials under consideration.
We are looking to improve our current marketing messages on promotional materials and to design new convincing, persuasive, and appealing items that will inspire confidence and credibility in potential recipients of these materials.
- What is the main goal for this project?
-
DLA & Associates Inc. is an active player in international commerce in the agricultural space and food industry.
Together with our marketing team, we would like for you to design new promotional material for an international market where we are currently conducting business. The promotional materials will include the following items:
- Redesign the company logo to be used in all marketing materials targeting foreign markets
- Design a compelling business card for our employees to be shared electronically with potential clients overseas.
- Company presentation in PPT and PDF formats in English. This may involve several versions targeting specific markets (Asia, Middle East, Europe, South America)
- Product catalog in PDF formats in English. This may involve several versions targeting specific markets (Asia, Middle East, Europe, South America)
- 5 - 10 Flyers with product pictures and specifications for select products
Based on insights from our marketing team and your research, you will develop the above materials for our existing media (email and website communications channels) and make recommendations on alternative media to consider such as social media, etc.
This project will involve:
- Researching the foreign market where we have recently expanded
- Assessing our existing marketing communications and adjusting messaging on the promotional materials as per your research.
- Recommending supplementary marketing tactics to reinforce messaging on the marketing materials under consideration.
We are looking to improve our current marketing messages on promotional materials and to design new convincing, persuasive, and appealing items that will inspire confidence and credibility in potential recipients of these materials.
- What tasks will learners need to complete to achieve the project goal?
-
No deliverables exist for this project.
- How will you support learners in completing the project?
-
We will provide at least 5 hours of mentorship and supervision.
About the company
- http://www.dla-associates.com
- 2 - 10 employees
- Consumer goods & services, Food & beverage, Hospital, health, wellness & medical, Agriculture
DLA & Associates Inc. focuses on international trade, consulting, and product development in the agricultural space. The company exports Canadian agricultural products, provides Canadian and foreign companies with consulting on international trade, and works on the development and commercialization of various innovative technologies to improve food quality.