Prenatal Class Creation & Maintenance

Closed
Ancestral Hands Midwives
Markham, Ontario, Canada
Althea Jones
CEO
(52)
3
Project
Academic experience
80 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Communications Digital marketing Product or service launch Creative writing
Skills
communication marketing podcasting social media
Details

Main goal:

Develop an on-line prenatal education course for the Black community.

This project includes:

  • Building upon the previous group's work on this course
  • Orientation with the organizationโ€™s brand, culture, assets and communication style
  • Assisting in designing the course material
  • Researching and creating modules on specific topics
  • Assisting in developing a marketing campaign

Students are expected to:

  • Write the text based content for 3 modules
  • Draft social media posts to promote the course
Deliverables
  • Familiarize yourself with the organization and the provided documents
  • Brainstorm and choose topics
  • Research content for 3 agreed upon topics
  • Create modules for each topic. Each module should include:

- Learning objectives

- Topic summary

- Relevance to Black community

- Additional resources: (Can include websites, books, podcasts, movies, organizations etc)

- Definitions (if needed)

- References

  • Draft promotional social media posts
Mentorship

Students will be provided with:

  • Resource documents and proposals detailing the project
  • Existing course content
  • Weekly meetings and ongoing feedback
  • Peer support
  • Orientation to existing course
Supported causes
Good health and well-being

About the company

Company
Markham, Ontario, Canada
2 - 10 employees
Non-profit, philanthropic & civil society, Hospital, health, wellness & medical

Ancestral Hands Midwives is non profit organization focused on improving Black maternal health. We're a midwife-led organization working to address systemic racism in maternity care.