Graphic Design
Preferred learners
- Anywhere
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
Our company is looking to solidify our identity and revamp the logo that we currently have. We are looking to better connect with our audience by standing out and being memorable while also being able to use the designs the students offer in a corporate setting.
We are looking for real designs that we could use in our branding as well as general branding knowledge. The right candidate would work to create consistent promotional branding and come up with possible new names for the company.
This will involve several different steps for the students, including:
- Researching the brand identity.
- Logo and name proposals that reflect who we are
- Work to create a branding guide for us to reference
- Help create prototypes using software tools that can be implemented in our marketing
- Research into the competitors to see what they are doing.
- Creating custom branding sheets with colours and logos.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities (this is basically a retelling of the steps above):
- Research into brand
- Logo ideas
- Brand reference
- Prototypes for us to use
Bonus steps would include:
- Custom material for us to use later on
Final deliverables should include
- A start to a brand sheet and guide for us to reference. All the information should be compiled into a PDF and sent directly to the TRT team.
- Prototypes of the logos were made with software and presented to the TRT team with a brief 10-minute presentation.
- What is the main goal for this project?
-
Our company is looking to solidify our identity and revamp the logo that we currently have. We are looking to better connect with our audience by standing out and being memorable while also being able to use the designs the students offer in a corporate setting.
We are looking for real designs that we could use in our branding as well as general branding knowledge. The right candidate would work to create consistent promotional branding and come up with possible new names for the company.
This will involve several different steps for the students, including:
- Researching the brand identity.
- Logo and name proposals that reflect who we are
- Work to create a branding guide for us to reference
- Help create prototypes using software tools that can be implemented in our marketing
- Research into the competitors to see what they are doing.
- Creating custom branding sheets with colours and logos.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities (this is basically a retelling of the steps above):
- Research into brand
- Logo ideas
- Brand reference
- Prototypes for us to use
Bonus steps would include:
- Custom material for us to use later on
Final deliverables should include
- A start to a brand sheet and guide for us to reference. All the information should be compiled into a PDF and sent directly to the TRT team.
- Prototypes of the logos were made with software and presented to the TRT team with a brief 10-minute presentation.
- How will you support learners in completing the project?
-
Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:
- Access to personnel, website analytics, sales and brand collateral, and more
- Names of competitors to understand the market
- Work within the student's software expertise
- Meeting with TRT team if required.
About the company
- https://trttech.ca/
- 2 - 10 employees
- It & computing
Founded on the dynamic grounds of the University of Saskatchewan (USask) campus, TRT Technologies has rapidly emerged as a pioneering startup technology provider in Saskatoon, Saskatchewan. Specializing in various services such as website design, website management, customer management system development, designing, and hardware and software installation, TRT Technologies is dedicated to delivering comprehensive technological solutions. Our expertise is not just limited to technical prowess; we are equally invested in the aesthetic and functional aspects of our offerings, ensuring that our clientsβ needs are met with creativity and precision.
Our journey, deeply rooted in innovation and community service, started as a small initiative within the academic halls of USask and has since evolved into a cornerstone of support for young entrepreneurs, rising businesses, and emerging leaders. Embracing a mission that extends beyond business success, TRT Technologies is committed to nurturing the community by aiding in the growth of local businesses. We take pride in catalyzing technological advancement and business growth in Saskatchewan, pivotal in building a vibrant and thriving business ecosystem.
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