NGC Website & Mobile App UI / UX Design Prototype

Closed
Naturally Gorgeous Curls
Winnipeg, Manitoba, Canada
Preferred learners
  • Canada
  • Academic experience or paid work
Categories
UI design UX design Mobile app development Software development Artificial intelligence
Skills
user experience (ux) user interface testing web traffic user experience (ux) design user interface prototyping mobile application development user interface (ui) design product requirements web applications apple ios
Project scope
What is the main goal for this project?

Our company would like to explore designing and incorporating UX design principles into our new re-vamped website & new native mobile application version of our current web based product. Requirements:

  • Improve website traffic by improving the user experience.
  • Working with the web designer to re-vamp our current e-commerce website with User Experience (UX) design principles. And create the NGC Mobile App based off the NGC website with UX principles.
  • Create a personalized mobile app user experience.
  • Conduct background research of existing web application, products and dramatically improve the website.
  • Design the mobile app with an Avatar & voice of founder.
  • Research whether the WIX mobile app builder or another app is better.
  • Website and mobile app UX designs need to be helpful, clean and create a smooth shopping experience.
  • Incorporate a Rewards points tracking system for Referrals and order amounts.
  • Create screens of UX / UI prototypes of website & native mobile app for both iOS and Android.
What tasks will learners need to complete to achieve the project goal?

By the end of the project, students should accomplish:

  • Working with the web designer to create NGC website and mobile app with UX principles to improve shopping conversions
  • Create a more personalized user experience, especially on the mobile application.
  • Conduct background research of existing web application, products and dramatically improve the website.
  • Design the mobile app with an Avatar feature of founder.
  • Research whether the WIX mobile App builder or another app is better.
  • Website and mobile app UX designs need to be helpful, clean and create a smooth shopping experience.
  • Incorporate a Rewards points tracking system for Referrals and order amounts.
  • Creation of a screen by screen UX / UI prototype of a native mobile app for both iOS and Android.

Final steps include:

  • Conducting UX / UI testing with real potential users involving software tools.

Final deliverables should include:

  • Present the final design screens to us with all their choices they made, problems encountered, next steps.
How will you support learners in completing the project?

Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:

  • Current product understanding
  • Fully available to answer questions.
  • Industry standard design tools and applications
  • Any sort of branding or styling advice
  • Input on choices, problems or anything else the students might encounter
About the company

Naturally Gorgeous Curls is the solution for people frustrated about managing their curly / textured hair. We cater to men, women, and children with all textured hair types: wavy, curly, kinky, and coily hair. We provide Canadian-made hair products for curly hair and mobile personalized hair consultations with science-based, trusted information.