Promotional Materials - Infographics, Fliers, and Presentations

Closed
DLA & Associates Inc.
Montreal, Quebec, Canada
Dmitri Boudovitch
DIRECTOR
(87)
4
Preferred learners
  • Canada
  • Academic experience
Categories
Design & creative Graphic design Market research Copy writing
Skills
effective communication infographics market opportunities marketing materials marketing communications marketing promotional materials target market communication innovation
Project scope
What is the main goal for this project?

DLA & Associates Inc. is an active player in international commerce in the agricultural space and food industry. Currently, the company is exploring market opportunities for innovative functional food products, such as edible oil, snack bars, and grains and flakes, in North America.

- Redesign the brand elements to be used in all marketing materials targeting functional foods markets.

- Market presentation in PPT and PDF formats in English for assigned functional products.

- 5 - 10 Flyers with product pictures and specifications for select products

Based on insights from our marketing team and your research, you will develop the above materials for our existing media (email and website communications channels) and make recommendations on alternative media to consider such as social media, etc. to bring awareness of amaranth products in the target markets.

What tasks will learners need to complete to achieve the project goal?

This project will involve:

  • Researching the functional products' target markets to develop effective communication strategies.
  • Assessing our existing marketing communications and adjusting messaging on the promotional materials as per your research.
  • Recommending supplementary marketing tactics to reinforce messaging on the marketing materials under consideration.

The final deliverables should take the form of:

  • A final report
  • A 30-minute presentation
How will you support learners in completing the project?

We will provide at least 5 hours of mentorship and supervision and regular weekly feedback. Phone, email, and video support will be provided.

Supported causes
Good health and well-being
About the company

DLA & Associates Inc. focuses on international trade, consulting, and product development in the agricultural space. The company exports Canadian agricultural products, provides Canadian and foreign companies with consulting on international trade, and works on the development and commercialization of various innovative technologies to improve food quality.