- Description
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With campuses in Thunder Bay and Orillia, ON, Lakehead University is no ordinary place. Our rigorous academic programs will allow students and employers to thrive in a way that challenges and teaches them how to think, not what to think.
Recent experiences
Software Construction and Evolution Winter 2024
ESOF-5232
Would you like to understand better how to manage your software from conception to implementation? In this project, students working in teams will explore and analyze concepts, methods and techniques for supporting the construction, evolution, and maintenance of software systems, including machine learning systems and programs. Topics include the construction of software components identified and described in design documents; code implementation and reuse; software testing and Software Quality Assurance; methods and techniques to allow a software system to evolve and survive. Projects that students can work on: Software engineering and computer programming projects.
Operations Management
Business 5016-WA/WB
Through this course, students from Lakehead University have gained a conceptual and practical understanding of the role of operations management played in decision-making processes. Students have covered a broad range of topics widely implemented in real world issues, including the discussion of concepts, theories, basic techniques and cases that will help them in working with your organization. Students will address a problem of your choosing, and perform an analysis to develop actionable recommendations that will improve efficiency, productivity and quality.
Human Resources Management
BUSI 2058
Looking to elevate your organization, and bring it to the next level? Bring on students from Lakehead University to be your HR student-consultants, in a project-based experience. Students will work on one main project over the course of the semester, connecting with you as needed with virtual communication tools. The overall aim of this program is to familiarize course participants with the many functions of HR management. Though students will cover the basics of HR throughout the term, the project would ideally focus on the principles and techniques used in the attraction, selection, retention, and/or evaluation of employees.
Brand Management
BUSI4114
-This course at Lakehead University (Brand Management 4114) is an upper-level undergraduate course for business students. -Students will develop a branding strategy report that provides recommendations for : 1) Identifying and developing a brand plan: Positioning the brand to maximize competitive advantage Fostering brand resonance to create customer loyalty and customer relationships Fleshing out a brand value chain detailing how brand equity can be built. 2) Designing and implementing a brand marketing program: Recommending improvements and optimization of brand elements Integrating the brand into marketing activities Leveraging secondary brand associations 3) Measuring and interpreting brand performance: Building an actionable plan for measuring brand performance and understanding the results 4) Growing and sustaining brand equity: Defining brand architecture and brand portfolio Developing a set of strategies for growing brand equity over time