Feedback details
Team feedback
I'm uncertain if Jennica took on more than she could chew (with multiple levelUp projects at once plus work and studies) but our experience with her in this project was not a positive one. The mandate seemed clear - creation of a library of images of people using the product (which is smart phone based, so at a minimum photos with a person holding a smart phone even if you can't see the screen) that we could use in social media and marketing. But even though examples of what we were after were highlighted, and requests were made for regular weekly touch points and weekly delivery of potential shotlists and images taken, there was a lack of communication from the intern that would mean we would not hear from her for weeks at a time, not even by email to update progress or to ask clarifying questions. When we got the images finally they ended up being a strange combo of landscape holiday snaps, selfies and family photos, none of which we could use as a brand for marketing. I think regular communication from the intern would have helped avoid this.
Marketing strategies
Interactive storytelling
Planning
Influencer marketing
Storyboarding
Filmmaking
Branding
Editing
Photography
- Author
-
CEO
- Experience
- Level UP: Multidisciplinary Projects (2022 - March 2023)
- Project
- Create a Branded Image & Video Library for Interactive Storytelling Company
- Created At
- December 23, 2022
Marketing strategies
Interactive storytelling
Planning
Influencer marketing
Storyboarding
Filmmaking
Branding
Editing
Photography