API Software Implementation for Cloud Storage
We wish to provide member access to individual cloud storage allotments using our web application's user interface on the front end and Storj for data storage and retrieval on the back end. Storj uses the same API as AWS so knowledge is directly transferrable from AWS Cloud experience.
SEO and Social Media Strategy
Looking for 3-5 students to help do SEO research and build social communities with keyword focused post content Our team is looking for a social media marketing wizard who can help us drive more traffic and improve our SEO positioning. The primary project requirements include: Keyword analysis to determine relevant search terms to our organization A strategy document to outline: Search Engine Optimisation (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords Social media requirements to increase the number of followers/likes and shares Content Calendar Execution: Timely deployment of all our social media content to drive maximum traffic to our site Creating engaging content for prominent media websites Working with tools and programs such as Instagram, Telegram, Discord, Reddit, Tik Tok, YouTube and Facebook We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to achieve: Target market segmentation by researching popular music sites and building profiles for producers and musicians that desire to collaborate online with peers. Researching questions asked by prospects in Google, Quora, Spotify, YouTube etc. to produce Answer videos for SEO Ranking and providing goodwill. This is a great project for students to prove their digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.
Music platform rollout to amateur musicians in Canada
Sessionwire has been live now for several months. The platform has focused, to date, on the professional music producer market, and the user base includes some of the biggest music producers in the world, working with some of the biggest artists in the world. For this community, Sessionwire is a major "game changer" - it allows them to work with their artists "live" from anywhere in the world, which significantly increases the quality of the music (live collaboration is always better than asynchronous collaboration), and significantly decreases the cost of producing an album (the cost of bringing musicians and producers together for live studio sessions is a major cost of album production). The next step for Sessionwire now is to roll our product out to the amateur / semi-professional market. There are currently XXX thousands of amateur musicians, creating millions of pieces of musical content. Sessionwire addresses a core need of that community - the ability to work with others in an easy low-cost way, and to make the experience as "live" as possible, both for enjoyment and quality of the music that comes out of it. Our challenge is now how to market our product to that audience. To make the problem more specific to this class, our question is as follows: "What are the best marketing channels to get our product to amateur musicians and music-makers in Canada? What is the relative cost/benefit of those channels? How should we position our brand to appeal to that market?"