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Founders Science Group, LLC
Taunton, Massachusetts, United States
LW
Office Manager
Preferred learners
  • Anywhere
  • Academic experience
Categories
Business strategy Market expansion
Skills
competitive analysis target audience market research marketing planning brand strategy digital marketing branding social media marketing
Project scope
What is the main goal for this project?

The main goal for the project is to create a comprehensive marketing plan for Founders Science Group, LLC that focuses on branding and brand recognition, as well as driving people to the company's website. This will involve several different steps for the learners, including:


- Conducting market research to understand the target audience and competition.


- Developing a branding strategy to increase brand recognition.


- Creating a digital marketing plan to drive traffic to the company's website.


- Implementing social media marketing tactics to engage with the target audience.


What tasks will learners need to complete to achieve the project goal?

By the end of the project, learners should complete the following tasks:


- A comprehensive market research report including target audience and competitive analysis.


- A branding strategy document outlining the approach to increase brand recognition.


- A digital marketing plan with specific tactics to drive traffic to the company's website.


- A social media marketing plan with engaging content ideas and audience engagement strategies.



Final deliverables:


- A complete marketing plan document including all the above deliverables and a cohesive strategy.


- A presentation explaining the marketing plan and its implementation.


How will you support learners in completing the project?

Founders is an amazing group of people that love to work together. Similar businesses are turning work away while we need work. We would provide a learning enviroment where we would want to be availble to answer any questions the intern would have to develope a plan for us. Working together to provide feedback and goal set together. We need help and we are open to having the much needed guidance.

About the company

Your Expert Chemists, Inventors, Analysts and More...
Founders Science Group offers analytical testing, storage solutions, and development support to companies needing help with cosmetics, personal care, pharmaceuticals and more. Our comprehensive analytical services span from component testing of raw materials and packaging to release and stability testing. With complete turnkey options, we are the solution to your stability challenges.