We are looking for your students to develop a marketing plan with the ultimate goal of outlining the steps our organization should take to get our product into the hands of our customers.

• Familiarize themselves with the business model and the company
• Conduct industry research
• Prepare a final report outlining a recommended plan of action to optimally market Emocus

• Be available for a quick phone/virtual call with the instructor to initiate our relationship and confirm our scope is an appropriate fit for the course.
• Provide a dedicated contact person who is available for weekly/bi-weekly drop-ins to address students’ questions as well as periodic messages over the duration of the project.
• Provide an opportunity for students to present their work and receive feedback.
• Provide relevant information/data as needed for the project.