Digital Marketing Strategy
Project scope
Categories
Market research Digital marketing Lead generation Market expansion Social media marketingSkills
target audience planning marketing mail distribution marketing materials digital marketing research customer relationship management automationTo expand our target client by narrowing research and how to best position ourselves in the market.
Depending on their existing skills, background knowledge, and availability, the student may engage in some or all of the following:
· Research, identify, and compile the list of potential target companies that aligns with the company’s target audience (automation tools will be provided)
· Assist with planning tasks such as marketing materials, and revising individualized outreach emails based on the templates
· Assist in tasks such as: providing external updates, staying on top of the industry trends, research new sources for leads
· Maintaining and updating our CRM database as needed
. Executing a marketing campaign using a mail distribution platform
· We will fully support students in completing the project with whatever tools and training necessary
· This is a great opportunity for a motivated and skilled student to work with a rapidly growing company. The student will work closely with the founder and CEO to grow the client network and will be always available for supervising and taking questions. We will organize weekly meetings where adjustments to the student's tasks and duties can be made if necessary.
About the company
We provide Legal Services and HR Consulting to small and medium size businesses with customized solutions and legal advice on all employment related matters. We offer HR Consulting to employers on meeting their legal obligations under the Occupational Health & Safety Act, Employment Standards Act and the Human Rights Code. We legally represent clients on all labour law issues in Human Rights Tribunal, Small Claims Court, Labour Boards and WSIB.