The main goal for the project is to create a cohesive and modern branding design for Szechuan Sweet Mango that can be used across the website, social media platforms, and other marketing materials. The design should reflect the family-owned and operated nature of the restaurant while also incorporating modern and innovative elements to appeal to a wider audience.

This will involve several different steps for the learners, including:

- Researching the history and values of Szechuan Sweet Mango to understand the brand identity.

- Creating a new logo and color palette that represents the restaurant's traditional roots and modern aspirations.

- Designing templates for social media posts, website banners, and other digital marketing materials.

- Developing a style guide that outlines the proper usage of the new branding elements.

By the end of the project, learners should complete the following tasks:

- A colour palette that reflects the traditional and modern aspects of Szechuan Sweet Mango.

- Templates for social media posts, website banners, and other digital marketing materials.

- A comprehensive style guide that outlines the proper usage of the new branding elements across different platforms.

Final deliverables should include:

- Develop templates for social media posts, website banners, and other digital marketing collateral

- Provide a range of colors that capture both the traditional and modern aspects of Szechuan Sweet Mango.

- Social media posts using the new branding

- Prepare a final presentation that highlights the key elements of the branding, including the color palette, templates, style guide, and implementation guidelines.

We will provide all interns with 24/7 access to Sally or another restaurant manager for any queries they may have. We will also conduct weekly/biweekly meetings with students to help guide them through their projects.