Digital Marketing Assets - Social Media & Blog Posts (LevelUP - Part 2)
Preferred learners
- Canada
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
This project is designed to be a continuation of a prior summer project though new students are welcome to apply.
Our startup needs help creating and prescheduling our social media & blog posts for this fall!
Building upon our strategy to spread brand awareness through high-quality content, this project work will include creating unique content for our website (and web app) and social media posts based on these assets.
Skills required include:
- Copywriting
- Proficiency using graphic design tools such as Canva
- Light research to add to our content
- Proficiency using online collaboration tools such as Confluence, Trello, Google Suite, etc. (we will provide access).
We will give you access to organizational assets to support this project such as personnel, sales and brand collateral, and more.
- What tasks will learners need to complete to achieve the project goal?
-
Specific deliverables:
For our Website, Web App, and Social Media
- develop an overall strategy for our social media "calendar" for the months of October through the end of December
- assist in planning, outlining, and writing the copy for each post and work with our team to finalize and pre-schedule each post
- help us devise a plan and schedule for website content; e.g. blogs (written by our own team; however, we can discuss if copywriting for our blogs is something you'd like/be able to include within this project scope)
For our App and clients
- Onboarding screens (tutorials) - Copywriting and visual designs for helping new users understand what our app is about and help them smoothly transition through our "marketing funnel"
- Email drip campaign templates and copy - to follow-up for new email subscribers and app users
We look forward to working with you, to see what is possible to create in an 80-hour project.
- What is the main goal for this project?
-
This project is designed to be a continuation of a prior summer project though new students are welcome to apply.
Our startup needs help creating and prescheduling our social media & blog posts for this fall!
Building upon our strategy to spread brand awareness through high-quality content, this project work will include creating unique content for our website (and web app) and social media posts based on these assets.
Skills required include:
- Copywriting
- Proficiency using graphic design tools such as Canva
- Light research to add to our content
- Proficiency using online collaboration tools such as Confluence, Trello, Google Suite, etc. (we will provide access).
We will give you access to organizational assets to support this project such as personnel, sales and brand collateral, and more.
- What tasks will learners need to complete to achieve the project goal?
-
Specific deliverables:
For our Website, Web App, and Social Media
- develop an overall strategy for our social media "calendar" for the months of October through the end of December
- assist in planning, outlining, and writing the copy for each post and work with our team to finalize and pre-schedule each post
- help us devise a plan and schedule for website content; e.g. blogs (written by our own team; however, we can discuss if copywriting for our blogs is something you'd like/be able to include within this project scope)
For our App and clients
- Onboarding screens (tutorials) - Copywriting and visual designs for helping new users understand what our app is about and help them smoothly transition through our "marketing funnel"
- Email drip campaign templates and copy - to follow-up for new email subscribers and app users
We look forward to working with you, to see what is possible to create in an 80-hour project.
- How will you support learners in completing the project?
-
The student will work closely with the company founder, Crystal, to develop the digital marketing assets outlined above.
We’re looking for someone who can take direction from written or spoken ideas and convert them seamlessly into copy and visual designs that aligns with our brand's messaging and strategy.
Crystal will make herself available to provide feedback and guidance as required. Working with LIOHAN will give you the opportunity to see inside an early-stage EduTainmenTech startup.
About the company
- https://liohan.space/
- 2 - 10 employees
- Entertainment, Technology, Education
LIOHAN is an early-stage EduTainmenTech startup company that empowers families to Bond, Learn, and Create together.
We are all about creating memorable, magical, and inspiring experiences.