Brand Identity and Graphic Design
Preferred learners
- Canada
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
Our company is looking to solidify our identity and revamp the logo that we currently have. We are looking to better connect with our audience by standing out and being memorable while also being able to use the designs the students offer in a corporate setting.
We are looking for real designs that we could use in our branding as well as general branding knowledge. The right candidate would work to create consistent promotional branding and come up with possible new names for the company.
This will involve several different steps for the students, including:
- Researching the brand identity.
- Logo and name proposals that reflect who we are
- Work to create a branding guide for us to reference
- Help create prototypes using software tools that can be implemented in our marketing
- Research into the competitors to see what they are doing.
- Creating custom branding sheets with colours and logos.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities (this is basically a retelling of the steps above):
- Research into brand
- Logo ideas
- Brand reference
- Prototypes for us to use
Bonus steps would include:
- Custom material for us to use later on
Final deliverables should include
- A start to a brand sheet and guide for us to reference
- Prototypes of the logos made with software
- What is the main goal for this project?
-
Our company is looking to solidify our identity and revamp the logo that we currently have. We are looking to better connect with our audience by standing out and being memorable while also being able to use the designs the students offer in a corporate setting.
We are looking for real designs that we could use in our branding as well as general branding knowledge. The right candidate would work to create consistent promotional branding and come up with possible new names for the company.
This will involve several different steps for the students, including:
- Researching the brand identity.
- Logo and name proposals that reflect who we are
- Work to create a branding guide for us to reference
- Help create prototypes using software tools that can be implemented in our marketing
- Research into the competitors to see what they are doing.
- Creating custom branding sheets with colours and logos.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities (this is basically a retelling of the steps above):
- Research into brand
- Logo ideas
- Brand reference
- Prototypes for us to use
Bonus steps would include:
- Custom material for us to use later on
Final deliverables should include
- A start to a brand sheet and guide for us to reference
- Prototypes of the logos made with software
Supported causes
About the company
- https://edgytv.ca
- 11 - 50 employees
- Entertainment, Marketing & advertising, Media & production, Publishing & printing, Hospitality
We are an international start up and our mission is promoting multiculturalism and the vision is to proceed to the growth of our multicultural medias such as channels EdgyTV, Edgy Mag, MAMA BENZ TV & Mama Benz Mag, worldwide.
Our mission is to promote multiculturalism because we believe in human unity across different cultures.
We believe that Mama Benz Mag will bring unique values and capabilities to your students, to the international communities in Canada.
We will together accelerate the development and growth that will create employment, help women empowerment and give a voice to the unknown people from immigration that need dignity.
We believe we could drive growth strategy, by doing quality content supported by good management