The main goal for the project is to build out a comprehensive marketing plan to target both new users to the REBL platform and pull users from competitors' platforms because of the ease of use and collaboration support. This will involve several different steps for the learners, including:

- Researching the target market and understanding the needs of potential users.

- Developing a marketing strategy that highlights the unique features of the AI Image generation tool and the NFT/Blockchain support.

- Creating promotional materials such as social media content, blog posts, and email campaigns to attract new users.

- Analyzing the strengths and weaknesses of competitors' platforms to identify opportunities for pulling users to the REBL platform.

- Collaborating with the development team to ensure that the marketing plan aligns with the features and capabilities of the AI Image generation tool.

By the end of the project, learners should complete the following tasks:

- A comprehensive marketing plan that outlines the target market, marketing strategy, and promotional materials.

- Analysis of competitors' platforms and a strategy for pulling users to the REBL platform.

- Collaboration with the development team to ensure alignment between marketing efforts and product features.

Final deliverables should include:

- A detailed marketing plan document.

- Promotional materials such as social media content, blog posts, and email campaigns.

- Analysis of competitors' platforms and recommendations for pulling users to the REBL platform.

The student will have an immersive onboarding and unfettered access to the REBL leadership team. They will be treated a full member of the REBL team and can even join our recurring team meetings so they are up to date with all the activities occurring with the company.