We are looking to have students conduct data analytics on our company. We have lots of data that we have collected from the courses we run and are looking to conduct analysis on it to identify the best people and companies to target with our marketing, as well as other sales trends to leverage to our benefit.

This could include developing reports, data integration plans, or ETL processes. Adapting the data to be stored in a proper format or structure for querying and analysis purpose would be useful too.

I'm interested in Lifetime spend for sure, and other metrics - our products are primarily subscriptions.

Our company could greatly benefit from an analytics dive like this one with a detailed report on recommendations going forward.