Digital Content Creation

Closed
Illusion Eyewear & Eyecare
Mississauga, Ontario, Canada
SH
Website developer
2
Preferred learners
  • Mississauga, Ontario, Canada
  • Academic experience
Categories
Communications Digital marketing Creative writing Social media marketing Website development
Skills
content creation digital content newsletters marketing social media marketing sales social media
Project scope
What is the main goal for this project?

We would like students to help us with creating content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization.

We need to create more awareness about the business in the area around the mall where we are located and increase our sales and footfall, using all the means like social media marketing and other tool available.

Ultimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools.

If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you.

What tasks will learners need to complete to achieve the project goal?

To accomplish this, we expect the student(s) will:

  • Create social media marketing material
  • Write blog articles, email newsletters/sequences and other content pieces on assigned topics
  • Assist with a social media video launch to promote our organization
  • Evaluate recent successful user-generated campaigns, preferably in our sector
  • Identify media outlets that are most beneficial to share our story
About the company

Illusion Eyewear & Eyecare is an optical luxury boutique in Erin Mills Town Centre Mall, Mississauga which provides services like eye exams, prescription glasses and sunglasses, contact lenses for prescription and cosmetic contact lenses