Digital Ad Campaign Design for GreensRUS

Open
GreensRUS
Waterloo, Ontario, Canada
He / Him
Finance
(1)
5
Project
Academic experience or paid work
40 hours of work total
Learner
Anywhere
Intermediate level

Project scope

Categories
Graphic design Advertising Digital marketing
Skills
digital advertising graphic design design elements and principles color theory email marketing brand identity social media digital media brainstorming advertisement
Details

GreensRUS is seeking a team of graphic design students to create a series of digital advertisements aimed at promoting their eco-friendly products. The goal of this project is to develop visually appealing and engaging ads that effectively communicate the brand's commitment to sustainability and attract environmentally conscious consumers. Students will have the opportunity to apply their classroom knowledge of design principles, color theory, and digital media tools to create ads that align with GreensRUS's brand identity. The project will involve researching current digital ad trends, brainstorming creative concepts, and producing a cohesive set of ads suitable for various online platforms. This project will help students gain practical experience in digital advertising and enhance their portfolio with real-world work.

Deliverables

The deliverables for this project include a set of three to five digital advertisements designed for online platforms such as social media, websites, and email marketing. Each ad should be visually consistent with the GreensRUS brand and include compelling imagery and messaging. Additionally, a brief presentation explaining the design choices and strategy behind the ads will be required.

Mentorship
Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

About the company

Company
Waterloo, Ontario, Canada
2 - 10 employees
Agriculture, Marketing & advertising

GreensRUS is a premier lawn care service dedicated to providing top-quality lawn maintenance solutions for residential and commercial properties. Our team of experienced professionals is committed to enhancing the beauty and health of your lawn, ensuring lush greenery and vibrant landscapes year-round. We are looking to start selling products digitally.