Blog Calendar & Content Creation

Closed
Paper Lime Creative
Edmonton, Alberta, Canada
Katie Dooley
Creative Director
(16)
3
Project
Academic experience
120 hours per learner
Learner
Canada
Intermediate level

Project scope

Categories
Communications Search engine optimization Creative writing Copy writing
Skills
graphic design blog posts branding search engine optimization
Details

We would like a student to help us with creating a blog content calendar with 10 blog posts. Content should be created with SEO and keywords in mind. These blog posts are meant to be educational and we will provide direction to the student in regards to some content ideas.

Paper Lime Creative is a branding and graphic design agency and we are looking to increase our reach and leads by positioning ourselves as experts in our industry. While we have lots of ideas and opportunities to share great content, this has often gone on the back-burner and we are looking for a motivated student to get us started on the right path.

You will be tasked with creating a comprehensive content calendar and start with the initial blog posts.

Deliverables

To accomplish this, we expect the student will:

  • Create a full-year content calendar with 52 blog post ideas (can provide guidance). The content calendar will include topics, titles, and keyword research.
  • Create the first 10 blog posts from the content calendar. These blog posts should be 500-800 words and be optimized for SEO
Mentorship

Students will work closely with Katie, the owner and creative director. She will be available for questions primarily via email, but also via text or zoom if the need arises. There will be regular touchpoints and feedback opportunities to ensure the project is on track and needs are being met.

About the company

Company
Edmonton, Alberta, Canada
2 - 10 employees
Marketing & advertising

Paper Lime Creative is all about finding your boldness, colour, and creativity. We have fun with the work we do because we get to be creative and help people fall in love with their businesses all over again. We want people to feel like they can be honest and really communicate how they feel about their brands, because branding is always an emotional experience, and we want it to be a great one every time! We ask questions and get to know people because our processes are completely collaborative.