Digital Content Creation
Project scope
Categories
Videography Communications Digital marketing Creative writing Social media marketingSkills
maternal health content creation digital content marketing tiktok newsletters social mediaWe would like students to help us with creating content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization.
HUED Mamas Co. is the sister company of Black Girls Nutrition (BGN). HUED Mamas Co. is the 1st Maternal Health Nutrition company that empowers Women of Color on their fertility journey to motherhood. Our company provides culturally tailored preconception nutritional support for Women of Color on TTC journey to Mamahood, without sacrificing the foods and flavors from their cultural heritage.
Ultimately, you will be working on content creation for our company, including video, social media, and other collateral that we can use as go-to marketing tools.
If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you.
To accomplish this, we expect the student(s) will:
- Edit raw video footage that will primarily be used for social media channels (Instagram, TikTok, and Facebook). These include 15 sec, 30 sec, 60 sec, 3 minute videos depending on the marketing campaign.
- Assist with a social media video launch to promote our organization
- Write blog articles, email newsletters/sequences and other content pieces on assigned topics
- Identify media outlets that are most beneficial to share our story
Students will work closely with the team members who is supervising and available for questions. This will also include occasional progress meetings where adjustments to the students' tasks and duties can be made if necessary. Project management platform will be utilized to keep in contact with the company, provide detailed support, and quicker return for questions.
About the company
HUED Mamas Co. is the sister company of Black Girls Nutrition (BGN). Black Girls Nutrition (BGN) is the 1st Culturally Customized online platform helps Women of Color break the cycle of dieting, lose weight and connect with other women like themselves.
HUED Mamas Co. is the 1st Maternal Health Nutrition company that empowers Women of Color on their fertility journey to motherhood. We provide the best nutrition solutions for their bodies and future babies without sacrificing the foods and flavors from their cultural heritage.
Black women are three times more likely to die from pregnancy-related causes compared to other women. This includes having the highest maternal mortality rates. Our team knows that the fertility journey to Mamahood for Women of Color TTC is stressful, emotionally draining, and complicated for so many Women of Color.