Project Goals:

• Collaborate with the management team at Touchstone to create a comprehensive business plan.
• Evaluate the current financial status and prospects of the organization.
• Develop multiple future scenarios based on assumptions.
• Emphasize the value the business plan provides for both current operations and future growth, specifically in forward planning and capital raising efforts.

Orientation and Overview (4 hours)

• Introduction to the project's goals and expectations.
• Understanding the importance of a strategic business plan for a company's growth and sustainability.

Current Financial Evaluation (16 hours)

• Analyze Touchstone's current financial data, including revenue, expenses, assets, and liabilities.
• Assess key performance indicators and financial trends.

Future Scenarios and Assumptions (20 hours)

• Collaborate with the management team to identify and discuss assumptions that will drive future projections.
• Develop multiple scenarios based on varying assumptions, including conservative and aggressive scenarios.

Financial Projections (20 hours)

• Create detailed financial projections for the business, considering each scenario.
• Develop income statements, balance sheets, and cash flow forecasts for each scenario.

Value Proposition (8 hours)

• Highlight the value of the business plan by clearly demonstrating how it serves as a tool for forward planning and raising capital.
• Explain the benefits of using different scenarios to adapt to changing business conditions.

Documenting the Business Plan (8 hours)

• Compile the business plan, including an executive summary, financial projections, and a detailed narrative of the business's current status and future potential.

Project Presentation (4 hours)

• Prepare a presentation that outlines the business plan's key components, findings, and potential outcomes.
• Facilitate discussions with the management team to ensure alignment with the company's goals.

Project Evaluation (4 hours)

• Reflect on the project's achievements and challenges.
• Assess the potential impact of the business plan on Touchstone's strategic decision-making and capital raising efforts.

Additional Considerations:

• Emphasize the importance of accuracy and transparency in financial projections.
• Encourage critical thinking when creating various scenarios to address potential challenges and opportunities.
• Promote collaboration with the management team to ensure the business plan aligns with their strategic vision and objectives.
• Highlight the significance of presenting the business plan in a way that attracts potential investors and stakeholders.

The business will support the coop student by assigning a mentor, providing access to resources and training, fostering a collaborative environment, offering feedback and evaluations, and involving the student in real-world projects. They will have flexibility to explore creative solutions, maintain clear communication channels, and connect with industry professionals. The business will discuss the student's career goals and offer recognition for their contributions. This comprehensive support will ensure the student's success, skill development, and a positive learning experience.