Intact Solutions is seeking a comprehensive social media marketing strategy to enhance its online presence and engagement for one of our products. The goal of this project is to create a cohesive content plan that aligns with the company's brand and marketing objectives. The project involves researching current social media trends, developing a content calendar, creating engaging posts, and scheduling them across various platforms. The team will also analyze the performance of the content to provide insights and recommendations for future improvements. This project allows learners to apply their knowledge of digital marketing, content creation, and social media analytics in a real-world setting.

- A detailed social media content calendar for one month, including post topics, captions, and suggested posting times.

- A set of at least 15 pieces of original social media content (e.g., images, audio, videos, infographics).

- A report analyzing the performance of the posted content, including metrics such as engagement rates, reach, and follower growth.

- Recommendations for future social media strategies based on the analysis.