Pitch National and International Media Outlets for Brazily Fitness

Closed
Brazily Fitness Inc.
Ottawa, Ontario, Canada
Mariana Santos
CEO
(187)
4
Project
Academic experience
50 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Public relations
Skills
content creation press releases blog posts
Details

The main goal for this project is to increase visibility for Brazily Fitness and get more people interested in taking classes with them (either in person or online) or signing up to become instructors. This will involve several different steps for the students, including:


- Researching and identifying potential media outlets to target.


- Crafting compelling pitches to send to the media outlets.


- Creating content for media outlets, such as press releases, blog posts, and other materials.


- Tracking and monitoring the success of the pitches.


Deliverables

By the end of the project, students should demonstrate:


- A list of potential media outlets to target.


- A series of compelling pitches to send to the media outlets.


- Content created for media outlets, such as press releases, blog posts, and other materials.


- A report on the success of the pitches.


Mentorship

I will offer ongoing support to make sure this experience is as valuable as possible for the students to gain necessary experience. With my experience in the field, I will try my best to lead them in the right direction.

Supported causes
Good health and well-being

About the company

Company
Ottawa, Ontario, Canada
0 - 1 employees
Hospital, health, wellness & medical, Sports & fitness

We offer certification programs to help group fitness instructors advance their careers, make more money doing what they love and transform more lives through the magic of Brazilian music, dance, fitness and lifestyle. We just recently launched our first certification program, Brazily Dance. Brazily Dance is Brazilian dance fitness program that's all about boosting confidence and helping you feel amazing in your own skin. We are still really struggling with getting enough visibility for our brand and getting people interested in taking classes with us (either in person or online) or signing up to become instructors (which is the main goal).