Make TikToks and Reels while enjoying amazing food and hotels
Project scope
Categories
Advertising Digital marketing Marketing strategy Social media marketingSkills
dynamic content content creation researchWe would like students to help us with creating engaging, and dynamic content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization and work with the student to plan TikToks/Reels that will be successful on our social media accounts.
Our company, Northland Properties, owns many different brands and you will be working on two or more of the following: Chop Steakhouse & Bar, Sandman Hotels, The Sutton Place Hotel, King Blue Hotel, Moxies, Denny's, Shark Club, or Bar One. We like to create content that is exciting and relevant, showcases our offering, and makes viewers want to see more. The variety will allow you to be creative and create content that is different in tone, visuals, and concept. Our working style is highly collaborative, open, supportive, and fun.
If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you!
To accomplish this, we expect the student(s) will:
- Research new trends on social media and submit ideas and links to content that they will replicate
- Visit restaurants and hotels and film content
- Create videos that are 4-15 seconds
- Evaluate content success on social and provide recommendations for subsequent projects with any learnings
Students will receive regular coaching and mentorship on their content, learn about social media strategy and algorithms, and we will work with them to develop their skills.
About the company
Proud to be 100% Canadian-owned and recognized as one of the most trusted names in hotels, restaurants, sports, and construction, our well-known hospitality and entertainment brands have been bringing people together to celebrate unforgettable experiences across Canada, the US, Ireland, and the UK for 60 years. The brands that you will work on include Moxies, Denny's Canada, Sandman Hotel Group, The Sutton Place Hotels, Chop Steakhouse & Bar, Bar One & Shark Club. As Canadaβs fastest-growing hospitality group, we believe the foundation of our continued success is our people and taking great care of our guests.