Brand Identity and Voice
Preferred learners
- Canada
- Academic experience or paid work
Categories
Skills
Project scope
- What is the main goal for this project?
-
Our organization needs some branding guidelines created! We are looking for a student that can help amplify what makes us unique and create better messaging for our brand. This would include identifying areas of improvement and developing a plan for better promotion and brand awareness. A consistent message that we can utilize across our website and all other avenues.
- What tasks will learners need to complete to achieve the project goal?
-
We believe this project will require:
- Research to define our unique brand position and create consistent promotional messaging
- Name/tagline proposal
- A branding guide
- Consult/strategy session
- Brand voice guide
- Brand story
- Ideal customer avatar
- 12-post content calendar (with keywords and titles and some links).
- What is the main goal for this project?
-
Our organization needs some branding guidelines created! We are looking for a student that can help amplify what makes us unique and create better messaging for our brand. This would include identifying areas of improvement and developing a plan for better promotion and brand awareness. A consistent message that we can utilize across our website and all other avenues.
- What tasks will learners need to complete to achieve the project goal?
-
We believe this project will require:
- Research to define our unique brand position and create consistent promotional messaging
- Name/tagline proposal
- A branding guide
- Consult/strategy session
- Brand voice guide
- Brand story
- Ideal customer avatar
- 12-post content calendar (with keywords and titles and some links).
About the company
- http://www.athabascamassage.ca
- 2 - 10 employees
- Hospital, health, wellness & medical
We are a new rural based wellness clinic. Opened in May 2023. Offering Massage therapy, phyiso, osteopath, infrared sauna and naturopathic dr.