Brand Identity and Graphic Design (LevelUP - Part 2)

Closed
LIOHAN Inc.
Mississauga, Ontario, Canada
Crystal Wong Kruger
CEO
(28)
3
Preferred learners
  • Canada
  • Academic experience
Categories
Communications Media
Skills
social media canva (software) infographics branding tiktok graphic design marketing materials marketing collateral rough sketches digital marketing
Project scope
What is the main goal for this project?

This project is designed as a continuation of a summer project; however, new students are welcome to apply.

Our startup needs some branding and graphic design help! We are looking for help to amplify what makes us unique and design graphics for our app, social media, and website. Specifically, we have a brand book and would like to extend this to include additional social media platforms such as LinkedIn and Tik Tok.

Skills required include:

  • Using tools like Adobe Suite, Canva to design graphical elements for our marketing collateral and app
  • Creating visual aspects of marketing materials, website, social media, video, and other media, including infographics and pdfs
  • Putting together disparate elements of a design, such as the icons, photographs, and other components necessary for a website and/or digital product design

We will give you access to organizational assets to support this project such as personnel, sales and brand collateral, and more.

What tasks will learners need to complete to achieve the project goal?

Specific deliverables:

Updated Brand Book for our Website, Web App, and social media (LinkedIn and Tik Tok)

  • templates for social media posts and other digital marketing assets
  • continuing with the same art style, we may use the elements created for our app in other areas on the internet

We have many ideas, rough sketches, mock-ups, and samples of the vibe we want to create and look forward to working with you, to see what is possible to be created in an 80-hour project.

How will you support learners in completing the project?

Students will work closely with the company founder, Crystal, to develop professional drawings; branding strategies; social media, and other digital marketing assets.

We’re looking for someone who can take direction from written or spoken ideas and convert them seamlessly into images, layouts, and other designs.

Crystal will make herself available to provide feedback and guidance as required. Working with LIOHAN will give you the opportunity to see inside an early-stage EduTainmenTech startup.

About the company

LIOHAN is an early-stage EduTainmenTech startup company that empowers families to Bond, Learn, and Create together.

We are all about creating memorable, magical, and inspiring experiences.