The purpose of this project is to draft captions (anywhere from 100 or more words per monthly post) based on the theme of the month. Here is a link to one of the ”Did you know” features we ran in December: https://www.instagram.com/p/ClqkFC5BdPH/?igshid=YmMyMTA2M2Y=

In a nutshell, before posting our monthly blog, we post a “did you know?” Message on our social media with captions on the theme of the blog that month… the “did you know?” Post doesn’t need to come from the content of the blog, it can be an intriguing statistic from stats Canada website about the theme covered in the blog or from another source (such as an online real estate magazine ).

We believe this project will require:

• Research to define our unique brand position and create consistent promotional messaging
• Reserach on the best social media platforms to post on them

*Due to space limitations, all the details of this project are unable to be posted here. I can share further details once this project is assigned to someone. Thanks,.

We will give you access to organizational assets to support this project such as personnel, website analytics, sales and brand collateral, and more. We can also suggest names of competitors and comparators to research.

We will be available to address any questions and share further details on this project anytime.

The key of this project is to have a clear reference to the source where you found the “did you know?” Intriguing information so the reader can go to that link to read more AND most importantly, remind the reader that they find more information on the “did you know?” theme in the upcoming blog that will be posted on our website… so this “did you know?”