Graphic Design & Marketing Project
Project scope
Categories
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digital assets financial technology (fintech) video production marketing graphic design podcasting social media fundraising mailchimpWe are a new social good FinTech startup that is gearing up for fundraising and our first-ever crowdfunding campaign. We are looking to work with a student to help us develop digital assets for our crowdfunding campaign, in addition to other marketing related tasks for the project.
Tasks may involve:
- Designing digital assets for the crowdfunding campaign and social media posts.
- Using MailChimp to design our email campaigns for our exclusive mailing list.
- Designing a simple company T-Shirt/Hoodie, with a unique slogan.
If the student successfully completes video production tasks, with additional hours left to fulfill, the student may contribute to the following tasks:
- Develop written content for the crowdfunding campaign.
- Research and develop a list of community events, organizations, or online influencers/ podcasts, social media accounts to collaborate with.
- Conduct community and marketing outreach.
Final Deliverables are as follows:
- Digital assets for crowdfunding campaign, website, social media
- Graphic design for MailChimp marketing campaign
- T-shirt/hoodie graphic design
If the student successfully completes video production tasks, with additional hours left to fulfill, the student may contribute to the following additional deliverables:
- Developing written content for the crowdfunding campaign
- Researching and developing a community/event outreach list
Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:
- Access to Golak's existing branding, logo, etc.
- Access to Canva (graphic design tool) and MailChimp (email-marketing tool).
- What is the purpose/use of these digital assets and what should they look like?
About the company
Historically known as ‘kametis’ in Pakistan, ‘chit funds’ in India, ‘ekub’ in Ethiopia and ‘susus’ in Southern Africa, money circles (peer lending circles) have existed for centuries in almost every non-western culture in the world. Golak Inc is a mobile application that is bringing these offline peer lending circles to the digital age.