Customer Experience-Bucket.ca
Project scope
Categories
Data visualization Data analysis Customer segmentation Digital marketing Machine learningSkills
customer serviceThe main goals (all of which do not necessarily need to be completed) of this project are to analyze data generated by the users of the bucket.ca platform to:
A) Gain insights into how to improve the platform
B) Learn what aspects of the website contribute to, or are most often used by profitable customers
C) Develop an interactive map on the website that lets customers engage with different locations around the world and see bucket list items that exists in those locations.
D) Segment customers
E) Gain insight into what trips we should offer in the future
F) Offer any other insights into how to improve our business and website
- Analyze customer interaction with the platform
- Understand our business model
- Provide meaningful recommendations
- Provide access to a contact within the company to work with your students on a bi-weekly basis
- Provide access to high-level website developers to assist with the project
- Provide access to a contact to pose questions to throughout the work week
About the company
Bucket.ca is a start-up travel agency, tour-operator, and bucket list website all in one. At Bucket.ca we are currently working on developing our website and mobile platform after launching the beta in early June, 2022. Our platform will offer a number of different services:
-Bucket.ca will give users the opportunity to make personalized bucket lists using our websites interactive bucket list application. With this feature our platform will allow users to interact with other people that have similar bucket list goals.
-Bucket.ca will give users the opportunity to plan trips so that they can accomplish their travel related goals.
-Bucket.ca will offer pre-planned activity dense bucket list adventures in which users have the opportunity to fly on a private jet to bucket list locations.