Logo Redesign

Closed
New Seasons
New Tecumseth, Ontario, Canada
TX
Business Development Associate
(37)
3
Preferred learners
  • Anywhere
  • Academic experience
Categories
Graphic design
Skills
logo design
Project scope
What is the main goal for this project?

Our company has been serving thousands of customers for decades. We would like to update and revamp our existing brand to attract more customers.

We would like to work with students to develop a new logo that aligns with our company’s mission and story while providing an appealing design for users.

This will involve several different steps for the students, including:

  • Familiarizing themselves with our company’s story, mission and vision statements.
  • Brainstorming logo ideas that suit our company and providing justification for each idea.
  • Designing and testing the best logos to garner input.
  • Refining and improving logos based on feedback.

Bonus steps in the process would also include:

  • Developing a finalized logo for implementation.
What tasks will learners need to complete to achieve the project goal?

By the end of the project, students should demonstrate:

  • Understanding of our company’s story and vision
  • Consideration for a variety of ideas and justification for their implementation
  • Improvement of logo designs based on testing

Bonus steps would include:

  • Implementing a finalized logo

Final deliverables should include

  • A 10-minute presentation.
  • Documentation of design ideas.
About the company

Nestled in the heart of the city, New Seasons is a sanctuary for those seeking an authentic Chinese dining experience. Our restaurant proudly brings the rich tapestry of Chinese flavors to your table, serving traditional dishes that have been passed down through generations.