Digital Content Creative Writing 1
Project scope
Categories
Communications Digital marketing Creative writing Social media marketingSkills
digital content newsletters creative writing digital marketing social media researchWe would like students to help us with creating digital marketing content in the form of blog articles, social media posts and email newsletter copy.
The articles and other content will be based on topics we will provide for you. These will cover a broad range of subjects related to our niche of RVing, light truck parts and accesspries, camping and boating. They could be related either to the parts we sell or to the recreational/outdoor lifestyle and related activities. We will ensure the student has a clear understanding of what these elements are for our organization.
In addition to the articles, social media posts will need to be provided to promote the article.
Finally, we require copy to be written for our email newsletters.
To accomplish this, we expect the student(s) will:
- Research assigned topics for relevant information and related high traffic keywords
- Write informative and engaging blog articles, email newsletters/sequences and social media posts on assigned topics
- Source appropriate images to be used with the articles, posts and newsletters.
Time allowance is 5 hours for a 1000-word article and 3.5 hours for a 650-word article.
Students will work closely with the primary project manager who is supervising and available for questions. This will also include occasional progress meetings where adjustments to the students' tasks and duties can be made if necessary.
We will provide general topics and some related keywords that we want to have included in the articles for SEO purposes.
A large library of images will be available for the student(s) to select from when selecting images, but external sources may be required.
About the company
We operate multiple blog and ecommerce sites in various recreational vehicle, automotive, and outdoor lifestyle niches, including RV Travel Life, This Old Campsite, Marine Part Shop, Powersports Part Shop and The Truck Part Shop.