Creating graphic design branding assets

Closed
The Theatre Company/Intermission
Toronto, Ontario, Canada
Janice Peters Gibson
Managing Producer
(1)
1
Project
Academic experience
60 hours of work total
Learner
Canada
Intermediate level

Project scope

Categories
Graphic design Branding & style guides Illustration Communications
Skills
social media graphic design marketing materials banner ads information sharing branding social media marketing
Details

We're looking for a student to help us with the creation of new graphic design assets for our online magazine. Our online magazine (www.intermissionmagazine.ca) is turning six this March 29th and we would love to celebrate with a new, updated look as we also hopefully celebrate the return to live theatre after such a long and hard pandemic hit to our sector.

All assets will be required in time to be launched online over our website and social media platforms on March 29th, 2022.

This will include:

  • An initial meeting with Intermission Magazine's Digital Manager to discuss any questions about the magazine and our mission
  • Coming up with an updated logo, color themes and branding guides that align with and build on our existing branding
  • Bi-weekly meetings to check-in on the project to ensure everyone's vision for the project is aligned and on track to meet the project deadline
  • Creating graphic design assets for our marketing materials and website based on the newly created brand guide, such as banner ads, email headers, and social media marketing assets to be launch on March 29th, 2022
  • Guidance and information sharing on the not-profit arts and theatre sector in Canada

Deliverables
No deliverables exist for this project.
Mentorship

All work will be conducted virtually but our Digital Manager, Janice Peters Gibson will be available to meet online for an initial project meeting as well as additional bi-weekly meetings, if required, to answer any questions that may arise. Janice has over 20 years of experience in the theatre industry and is happy to share her knowledge and networks to help those involved in the project who are interested in a career in the arts.

About the company

Company
Toronto, Ontario, Canada
Entertainment, Arts, Media & production

In 2016, we noticed a steady decline of theatre arts coverage in the mainstream media. Anticipating further cuts, we launched "Intermission Magazine" with the goal of providing artists and arts enthusiasts with a destination for educational, entertaining, and news-focused theatre coverage.

Since its launch, Intermission has grown beyond our expectations into a nationally recognized destination for theatre advocacy and audience development. To date, over 1,000,000 unique visitors have explored our website, representing a diverse and enthusiastic population of theatre-lovers. We publish compelling, high-quality content that is incisive, engaging, informative, honest, and creative, with the goal of ensuring that every Canadian theatre artist has a space to develop and share their voice. Intermission has grown to feature written articles, videos, photography, and illustrations from more than 300 contributors, with new submissions and creative pitches every day.