Marketing and Market Research

Closed
Sisa Energy Ltd
Vancouver, British Columbia, Canada
Project Manager
(4)
3
Project
Academic experience
60 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Market research Competitive analysis Customer segmentation Marketing analytics
Skills
energy audits marketing business strategies greenhouse gas innovation research
Details

Sisa energy is an innovative energy auditing company with a mission to help reduce greenhouse gases produced by buildings. For this project, you will join our team in conducting market analyses and developing marketing and business strategies. Your mission is to clearly identify our market and competitive advantage so that clients and investors are well-informed.

  • Complete a full customer, competitor, market, and environmental analysis
  • Based on research, provide recommendations on how we can improve our product and business

Deliverables
  • Conduct research on our market in terms of customers, competitors, and market size.
  • Present your findings in a report
  • Present your findings to us with the context of all the choices they made, problems they encountered, and the next steps they recommend.
Mentorship

We will provide the student(s) with a complete walkthrough of our current product and business so the student will have the necessary information to succeed in this project

Student(s) will work closely with the primary project manager who is supervising and available for questions. This will also include occasional progress meetings where adjustments to the students' tasks and duties can be made if necessary.

About the company

Company
Vancouver, British Columbia, Canada
2 - 10 employees
Environment, Energy, It & computing

Sisa energy is an innovative energy auditing company with a mission to help reduce greenhouse gases produced by buildings.