PROJECT DESCRIPTION

Homebuyers today purchase 100% of a home, and borrow money using a mortgage to afford to do so. This conventional purchase masks that two things are bought at the same time: 100% of the use of the home (use value) and 100% of the future sale price of a home (so-called appreciation value). We propose to partner with families so they may buy only the percentage of appreciation value that they can afford. Our goal is to create an organization that will secure stable access to homes, provide opportunity to families to take an equity share with the prospect of appreciation, while ameliorating a cause of homelessness in dense, coastal urban regions, specifically the SF Bay Area, New York City and Seattle.

The key to establishing this organization is to develop a strategic plan for engaging Impact Investors, Lenders & Municipal governmental to provide the initial investments needed to get the program off the ground. the program. The strategy to be developed needs to address the needs & goals of existing and future fractional homeowner-occupiers.

We need help with creating a strategic plan to guide and coordinate our on-going efforts

KEY PROJECT ACTIVITIES:

• Meet with key members of the ZSAH team and review our current thinking and progress to date
• Evaluate viability of the concept and identify areas that need further research and analysis
• Develop a strategy for how to move the project forward to gain initial funding
• Coordinate efforts of other ZSAH related teams to support the strategy

NICE TO HAVE:

• Quantitative analysis to support the proposed strategy

IDEAL ROLES/RESPONSIBILITIES:

• Project Management
• Business Strategist
• Communication/Marketing
• Financial Analyst

FINAL PROJECT DELIVERABLES:

• Executive Summary / White Paper describing ZSAH objectives & strategy
• Formal business strategy document aimed at key potential stakeholders
• Condensed business strategy presentation (PowerPoint...) for potential investors
• High level project sequencing plan with key milestones and dependencies

IN WHAT LANGUAGE WILL THIS PROJECT BE PROVIDED: English (US)

All projects will begin on a first come, first serve basis, which cohorts are you + your team ABLE to participate in? Please list all that apply. Please note that flexibility will be key in ensuring we are able to secure a student team for your project.

• January cohort - January 3 to February 18
• February cohort - February 7 to March 25

TIME COMMITMENT PER STUDENT: TBD

WHAT IS THE MAXIMUM NUMBER OF STUDENTS YOUR PROJECT COULD ACCOMMODATE?:

4 to 6

PROJECT MENTOR NAME: Bobby Fishkin

EMAIL ADDRESS/ADRESSE E-MAIL: bobby@reframeit.com