Our company would like to explore re-designing our application for current web and mobile to reflex our rebranding with a prototype.

We would like a group of students to design a new prototype web and mobile application based on the current website’s functionality and design new creative ideas

This will involve:

• Conducting background research on our existing web and mobile application for the product.
• Identifying key areas of our current website and what areas of focus might return the best results in a redesign.
• Learning and using various software design tools. We strongly recommend students learn how to use Figma.
• Creation of a screen-by-screen UX / UI prototype of a web application that can be used on all major browsers and mobile devices
• Overall experience with UI should be smooth and great

Bonus steps in the process would also include:

• Conducting UX / UI testing with real potential users potentially involving paper prototypes or other software tools to support this

By the end of the project, students should complete the following list of activities:

• Familiarize themselves with our SMARTMALL Platform.
• Familiarize themselves with the design tool Figma.
• Design and build all the needed screens for a redesigned to reflect a rebrand of SMARTMALL to FIMIMALL.
• Present the final design screens to us with the context of all the choices they've made, problems they encountered, and the next steps they recommend.

Bonus steps would include:

• Conducting any sort of user testing on the prototypes to ensure ease of use and to collect user feedback.
• Creating design for new and missing features

Final deliverables should include:

• The design screens and all assets in a shareable format
• A presentation as stated above of the final designs

Students will work closely with the CEO and Project Manager and be available for questions, such as:

• Current product understanding
• Industry-standard design tools and applications
• Any sort of branding or styling advice
• Input on choices, problems, or anything else the students might encounter

This may also include occasional progress meetings where adjustments to the students' tasks and duties can be made if necessary.