Brand Identity and Graphic Design (LevelUP)

Closed
LIOHAN Inc.
Mississauga, Ontario, Canada
Crystal Wong Kruger
CEO
(28)
3
Preferred learners
  • Canada
  • Academic experience or paid work
Categories
Communications Product or service launch Media
Skills
gif animation canva (software) infographics graphic design marketing materials marketing collateral rough sketches thumbnails branding brand identity
Project scope
What is the main goal for this project?

Our startup needs some branding and graphic design help! We are looking for a student that can help amplify what makes us unique and design graphics for our app, social media, and website.

Skills required include:

  • Using tools like Adobe Suite, Canva to design graphical elements for our marketing collateral and app
  • Creating visual aspects of marketing materials, website, social media, video, and other media, including infographics and pdfs
  • Putting together disparate elements of a design, such as the icons, photographs, and other components necessary for a website and/or digital product design

We will give you access to organizational assets to support this project such as personnel, sales and brand collateral, and more.

To get a sense of the style we're going for, check out our website https://liohan.space and our app-in-progress: https://app.liohan.space We love diverse creativity so look forward to your ideas and help in bringing our brand identity to life through visual art!

What tasks will learners need to complete to achieve the project goal?

Specific deliverables:

For our App

  • icons (approximately 10 SVG files),
  • images for splash/app screens (approximately 5-10 jpeg or png files),
  • a handful of animated gifs (e.g. for when screens are "loading"),
  • and as a bonus, time-permitting: graphical elements for our UI as needed (e.g. buttons), graphics for inclusion in our video content (e.g. thumbnails, custom overlays), and PDFs.
  • We will provide examples and descriptions and work with you to approve concepts/sketches before you work on the "final" versions

For our Website and social media

  • templates for social media posts and help with short video clips including Instagram and Facebook posts
  • continuing with the same art style, we may use the elements created for our app in other areas on the internet

We have many ideas, rough sketches, mock-ups, and samples of the vibe we want to create and look forward to working with you, to see what is possible to be created in an 80-hour project.

How will you support learners in completing the project?

The Graphic Designer will work closely with the company founder, Crystal, and Project Manager to develop professional drawings; branding strategies; and social media, and other digital marketing assets.

We’re looking for someone who can take direction from written or spoken ideas and convert them seamlessly into images, layouts, and other designs.

Crystal will make herself available to provide feedback and guidance as required. Working with LIOHAN will give you the opportunity to see inside an early-stage EduTainmenTech startup.

About the company

LIOHAN is an early-stage EduTainmenTech startup company that empowers families to Bond, Learn, and Create together.

We are all about creating memorable, magical, and inspiring experiences.